Tagline Guidelines

When using the tag line, the first letter in each word MUST be capitalized.  The punctuation following the tag line must be an exclamation mark.  The tag line must also always be used with the proper font.  The proper font is KAB and can be purchased online.  If you don't want to purchase the font please contact the Public Relations Office and we can send you the tag line as an image.

ex.  Get Into It!

Tag Line Font colors:
The tagline must be used in Tech Green, Tech Copper, black or white.  (Tech's secondary colors can be used in the accent lines of Get Into It!.  These colors can be combined to form a unique look, like the one shown below.

Ex. 1      

Ex.  2

When printing a colored publication we would recommend that you use one of the colored logos.  We want the tagline to jump off the page, so if it is a really lightly colored brochure we would ask you to use the green logo.  If you publication has a lot of dark colors we would recommend using the copper image. 

If you have any questions about colors or uses for the tagline please contact the Public Relations Office at 496-4828.

Questions or Comments? Contact Us!